Media trends 2024

Media trends 2024

Do you find it challenging to keep up with our rapidly changing media landscape? Does your marketing organization want to be one step ahead and act on the latest trends?

Media trends 2024

Do you find it challenging to keep up with our rapidly changing media landscape? Does your marketing organization want to be one step ahead and act on the latest trends?

Duration

Language

Main speaker

Moderator

Agenda

  • Connect with what is happening
  • Paid Social & SEM – Key trends
  • OLV/Display/Programmatic – Key trends
  • OOH/DOOH/Audio – Key trends
  • Wrap-up & Q&A

About the webinar

Our specialists go through our annual customer report “Media Trend Report 2024” and will share valuable insights for this year’s marketing efforts both online and offline in an interactive panel format. Among other things, we explore how technological progress and policy changes, such as the rise of AI and tightened data protection within the EU, affect the conditions of the market organization. We also discuss important changes in consumer behavior and the techniques we use in the areas of SEO, SEM, Paid Social, OLV, OOH and Programmatic. Tune in to get the absolute latest in marketing and discover how you can take advantage of advanced tools to streamline your marketing budget, optimize your audience segmentation, and apply more data-driven personalization.

About the webinar

Our specialists go through our annual customer report “Media Trend Report 2024” and will share valuable insights for this year’s marketing efforts both online and offline in an interactive panel format. Among other things, we explore how technological progress and policy changes, such as the rise of AI and tightened data protection within the EU, affect the conditions of the market organization. We also discuss important changes in consumer behavior and the techniques we use in the areas of SEO, SEM, Paid Social, OLV, OOH and Programmatic. Tune in to get the absolute latest in marketing and discover how you can take advantage of advanced tools to streamline your marketing budget, optimize your audience segmentation, and apply more data-driven personalization.

Agenda

  • Connect with what is happening
  • Paid Social & SEM – Key trends
  • OLV/Display/Programmatic – Key trends
  • OOH/DOOH/Audio – Key trends
  • Wrap-up & Q&A

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Let's talk!

Let's talk!

Sofia Vinsa

Agency lead