Community management – The importance of building strong relationships in social media
Do you have a strategy for your social media? Great. You also need it to be able to have good customer service in your social channels. On average, the Internet user spends almost 2.5 hours on social media and this opens up opportunities for your company to build relationships with your customers. In this blog post, we will go through the features of our social channels if you want to use them for customer service.
How to effectively use AI for your digital marketing strategy
The integration of artificial intelligence, or AI, into digital marketing is now becoming a common occurrence in large organizations worldwide. However, many businesses are still yet to adopt AI into their strategies.
5 considerations for using AI to add personalization to your digital marketing
Are you considering the addition of personalization to your digital marketing, using AI technology? Would you like to know what characterizes the best AI engines for relationship marketing? Then you’ve come to the right place. This blog post covers the main considerations and latest stats on the rapid rise of artificial intelligence in the marketing segment.
How to get started with Twitter Ads
Today’s internet users spend an average of 2.5 hours on social channels, so there are great opportunities for your business to be seen by advertising on the platforms. Today, Twitter has over 353 million active users worldwide. In this blog post, we will introduce how to get started with advertising on Twitter.
Data That REALLY Matters in Digital Marketing
Being able to stay on top of all information and having sufficient data about your customer is necessary for any marketer. However, collecting the right information about your customer might not be so easy to achieve.
4 ways to use AI effectively for better MarTech reporting
Artificial intelligence promises better insights and ROI by using analytical techniques and processes within your marketing efforts. By effectively using AI on MarTech data you can increase your marketing relevance and engagement with potential customers.
E-commerce explosion in 2020: Shopping behavior statistics you need to know
E-commerce exploded last year during the pandemic and growth increased in more product categories. In this blog post, you read about the latest statistics, insights and what you should keep in mind for your marketing strategy during 2021.
Marketing & advertising on LinkedIn: A beginner’s guide
Social media is growing globally and today social media is used by more than 53% of the world’s population. This contributes to great opportunities for your company to reach a wide audience. In this blog post, we will go through step by step, how to advertise in the unique career network: Linkedin.
Why you should include Twitter & Pinterest in your social media marketing strategy
For a long time, business opportunities have been familiar in our most popular social platforms; Facebook, Instagram and Snapchat. But recently, additional opportunities have opened up though advertising on Pinterest and Twitter. In this blog post, we will dive into why you should advertise these social platforms as well.
How to advertise & grow your business on Snapchat
Drive business results with fullscreen ads tailored to the mobile-first generation. Snapchat ads makes it possible to drive awareness, increase your engagement and boost your sales. Let’s have a look on have to rock this platform!